Have Multiple Calls To Action
12/01/11 20:38 Filed in: contractors advertising | marketing
Sadly, not everyone that comes to your landing page is ready to convert “right now”. They may be more upper funnel, trying to get educated, window-shopping, browsing or just curious about what you have to say. By offering several calls to action (we recommend at least 3 per landing page) you can sometimes persuade the visitor to maintain a connection with you wherever they may be in the purchase decision.
The simplest ways to do this are to provide a method to:
A visible phone number to call for immediate help.
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About the Author
Randy Munden, author, for more details about advertising and marketing for your business or website visit http://internetadvertisingseattle.com